FERRAGAMO is the new fragrance for men that embodies elegance and modernity, breaking stereotypes & embracing a creative & sensitive soul, sending a message to today's man: be whoever you want to be.

WHO DO YOU WANT TO BE?

FERRAGAMO redefines masculinity, outlining the personality of the Ferragamo man, a polyhedral soul whose vigour comes from his internal contrasts: strength and sensibility, creativity and pragmatism, confidence & vulnerability. Free-spirited & daring, this ideal man is the master of his success & a symbol of authenticity.

Campaign Film

Film by Gordon Von Steiner.

BTS Film

HERO FIENNES TIFFIN fronts the new FERRAGAMO campaign. The young British actor embodies the ultimate Ferragamo man in every aspect, from his actions to his words: "I want to be the best version of myself. I want to do everything I love, as best as I can".