THE DRESS CODE WAS CLASSIC.
LEWIS HAD OTHER PLANS.

For Fall/Winter 2019, we turned the collision of two creative worlds into the campaign's central idea: Tommy's all-American heritage meets Lewis Hamilton's unapologetic streetwear attitude.

Sharp tailoring, oversized outerwear and rugged utility came together against raw industrial backdrops. A visual clash of tradition and rebellion, where neither side had to compromise.

Photographed by Mikael Jansson and styled by Andrew Mukamal, the campaign gave classic prep an entirely new attitude.