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ALEJANDRA GARIBAY
  • Work
  • ABOUT
  • RESUME
  • CONTACT

Vibes, TargetStyle

Maybe it was the Beach Boys. Maybe Marky Mark's to blame. But #vibes is one of the most used hashtags for a reason.

So, we put the Target twist on this social media mainstay for our Fall 2016 campaign.

Shoutout in Forbes!

Leggy Vibes, TargetStyle

Tight Knit Vibes, TargetStyle

Glam Vibes, TargetStyle

Party Vibes, TargetStyle

Color / Design

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COLOR_CORRECT_Vibes_TargetStyle_BLUE.jpg
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Behind The Scenes

Giffy Vibes

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lipsticks_giphy.gif
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windy_giphy.gif
giphy-10.gif
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giphy-3.gif
giphy-8.gif
voguing_2_giphy.gif
giphy-10 copy.gif
giphy-3 copy.gif
donuts_giphy.gif
giphy-19.gif
makeup_giphy.gif
legsss_giphy.gif
treadmill_giphy.gif
giphy-1.gif
giphy-14.gif
puddle_giphy.gif
giphy-30.gif
giphy-18.gif
giphy-31.gif
soccer_giphy.gif
joan_legs_giphy.gif
giphy.gif
explosion_giphy.gif
chinese_table_giphy.gif
giphy-24.gif
bullseye_turtleneckgiphy-1.gif
joan_1_giphy.gif
airman.gif
double_dip_giphy.gif
giphy-11.gif
books_giphy.gif
game_giphy.gif
nina_sloth.gif
giphy-22.gif
sisters_giphy.gif
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cutie_giphy.gif
giphy-11 copy.gif
giphy-13.gif
giphy copy.gif
dino_giphy.gif
giphy-26.gif
puerquitos_giphy.gif
giphy-29.gif
shave_giphy.gif
pamalier_giphy.gif
disco_giphy.gif

Insta Vibes

To launch the campaign, we reached out to our network of influencers and cast from broadcast to help us #VibeItForward. It was one day where we flooded Instagram with good style #vibes and created a chain reaction by asking each person to tag a friend over the course of the day.

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Screen+Shot+2016-09-22+at+9.39.21+AM.png Screen+Shot+2016-09-22+at+9.39.56+AM.png Screen+Shot+2016-09-22+at+9.40.13+AM.png Screen+Shot+2016-09-22+at+9.40.39+AM.png Screen+Shot+2016-09-22+at+9.41.05+AM.png Screen+Shot+2016-09-22+at+9.41.57+AM.png Screen+Shot+2016-09-22+at+9.43.39+AM.png Screen+Shot+2016-09-22+at+9.44.39+AM.png